7 Real Estate Marketing Email Templates You Can Create with ChatGPT
Editor’s Note: This entire article, including the title, templates, and meta description, was written using ChatGPT. While ChatGPT is an incredible tool, you should take what it gives you and incorporate your style, voice, and tone. This article was not since it is for educational purposes.
In the competitive world of real estate, it's all about standing out and connecting with clients and potential buyers. With technology playing a big role in the industry, more and more real estate pros are turning to AI-powered tools like ChatGPT to make their work easier and amp up their marketing game.
So, what is ChatGPT? Essentially, it's a language model created by OpenAI that can generate text that sounds like it's written by a human. This tool can help real estate pros create amazing marketing emails with ease, and make a real impact in a crowded market.
In this article, we'll show you how real estate investors, agents, and mortgage professionals can use ChatGPT to write killer marketing emails. From writing eye-catching subject lines to using language that speaks directly to your audience, we'll cover all the ways ChatGPT can help you get ahead.
Or, feel free to jump to...
Templates for Real Estate Agents
Templates for Real Estate Investors
Templates for Mortgage Professionals
Templates for Real Estate Agents
Prompt #1 - Just Listed/Just Sold
Input Prompt
"Write an email on behalf of a real estate agent to homeowners in a specific neighborhood that's recently sold a property in the area. In the email, make sure to reference that they were able to secure above asking price, that the process only took 3 weeks from beginning to end, and that properties in the neighborhood are highly desirable, making it a great time to think about selling."
Output Email (From ChatGPT)
Subject: Your Neighborhood is on Fire! - A Property Just Sold Above Asking Price!
Dear [Homeowner Name],
I hope this email finds you well. I wanted to reach out to you because I am thrilled to announce that we just sold a property in your neighborhood! Not only did we sell it, but we were able to secure a price that was above the asking price!
The process from start to finish took just 3 short weeks, which is a testament to how desirable properties in this neighborhood are. The fact that we were able to sell so quickly and for the above asking price clearly that now is a great time to consider selling your own home.
I would love to have the opportunity to sit down with you and discuss the current real estate market in your neighborhood. I have a lot of experience in this area and I am confident that I can provide you with valuable information and insights that will help you make an informed decision about whether or not now is the right time for you to sell!
Please let me know if you are interested in setting up a time for us to chat. I look forward to hearing from you soon!
Best Regards,
[Your Name]
Prompt #2: First Time Buyers
Input Prompt
"Write an email from a real estate agent to a first time buyer. The real estate agent has recently come across the buyer's profile by researching non-owner occupied properties and mailing to the site address with either "Renter", "Tenant" or "Resident" instead of the owner's name, and was able to pull some properties that match what the buyer is looking for. Make sure to include that the realtor has helped many buyers find their dream home and would love to help the buyer do the same."
Output Email (From ChatGPT)
Subject: Your Dream Home Awaits - Let's Find It Together!
Dear [Buyer's Name],
I hope this email finds you well. My name is [Your Name], and I am a real estate agent working with [Agency Name]. I recently noticed you’ve been at [Property Address] for a while and thought you may be thinking about buying your first home! After reviewing your criteria, I am confident that I have found some properties that match what you are looking for.
As a dedicated real estate professional, I have helped many buyers find their dream home, and I would love to do the same for you. My goal is to make the home buying process as smooth and stress-free as possible for my clients, and I have the knowledge, experience, and resources to make it happen.
I have set up a personalized property portal just for you, where you can view all of the properties that match your search criteria. Additionally, I have scheduled some showings for you this week, so you can see the properties in person and get a better sense of which one might be the right fit for you.
If you are interested in moving forward with the home buying process, I would be happy to schedule a call to discuss your search criteria in more detail and answer any questions you may have.
I look forward to hearing from you soon and helping you find your dream home!
Best regards,
[Your Name]
Templates for Real Estate Investors
Prompt #1 - Vacant Property Owners
Input Prompt
"Write an email to a vacant property owner from a real estate investor looking to invest in vacant properties. In the email, make sure to highlight that the real estate investor is a local expert who has acquired several vacant properties in the area and can help the vacant property owner get a great price and have an easy transaction."
Output Email (From ChatGPT)
Subject: Got a Vacant Property? Let's Talk!
Dear [Property Owner’s Name],
I hope this email finds you well. My name is [Your Name] and I am a local real estate investor with a focus on acquiring vacant properties. I came across your property [Address of the Property] and I am extremely interested in the possibility of investing in it.
I have been in the real estate industry for many years now and have successfully acquired several vacant properties in the area. With my expertise, I am confident that I can help you get a great price for your property and make the transaction as easy and stress-free as possible.
I understand that owning a vacant property can be a burden and I am here to help you turn that burden into an opportunity. Whether you are looking to sell the property or lease it, I have the resources and network to get you the best deal.
I would love to set up a call with you to discuss your property and my investment strategy in more detail. Please let me know if you are available for a call next week and if you have any preferred days or times.
Thank you for your time and I look forward to the opportunity to work with you.
Best regards,
[Your Name]
Prompt #2 - Absentee Owners
Input Prompt
"Write an email to an absentee property owner from a real estate investor looking to invest in absentee properties. In the email, make sure to highlight that the real estate investor is a local expert who has acquired several absentee properties in the area and can help the absentee property owner get a great price and have an easy transaction."
Output Email (From ChatGPT)
Subject: Tired of Owning [Address]? Let's Chat!
Hey [Property Owner's Name],
Hope you're doing well! My name is [Your Name], and I'm a real estate investor who's always on the lookout for absentee properties. When I stumbled upon yours, [Property Address], I knew I had to reach out.
I get it- owning an absentee property can be a real pain, especially when you're not close by. That's where I come in! As a local expert with plenty of experience acquiring absentee properties in the area, I'm confident I can help you get a great price and make the whole process a breeze.
So, what do you say? Want to chat about your property and see if it's a good fit for me to take it off your hands? I promise to make the process as simple and stress-free as possible.
Looking forward to hearing from you!
Best,
[Your Name]
Prompt #3 - Cash Buyers
Input Prompt
"Write an email on behalf of a real estate investor reaching out to recent all-cash buyers. These are owners that have recently purchased properties for all cash are potential buyers for additional deals. Let the prospects know that you are a local investor who has acquired several properties for below market value and quickly flipped them for a great price. Let the prospects know that you specialize in quick deals that are beneficial for both sides."
Output Email (from ChatpGPT)
Subject: Looking for Additional Investment Opportunities?
Dear [Buyer's Name],
I hope this email finds you well. My name is [Your Name], and I am a local real estate investor. I came across your recent all-cash purchase, [Property Address], and I am very impressed with your investment strategy.
As someone who has also been successful in acquiring properties for below market value and quickly flipping them for a great price, we share a similar vision for real estate investing. I specialize in quick deals that are beneficial for both parties involved, and I believe you may be interested in what I have to offer.
I have several opportunities for investment that I think would be a great fit for you. These deals have been thoroughly vetted, and I am confident that they have the potential to deliver great returns.
I would love the opportunity to discuss these investment opportunities with you further. If you are interested, I am available to schedule a call at your convenience.
Thank you for your time, and I look forward to hearing back from you soon.
Best regards,
[Your Name]
Templates for Mortgage Professionals
Prompt #1: Free and Clear Owners
Input Prompt
"Write an email on behalf of a mortgage lender reaching out to recent free and clear owners. These are owners that do not have a lender, may be willing to offer seller financing, or be motivated to cash out or downsize. Let the prospects know that you have worked with several local homeowners and have helped them expedite the process of cashing out and/or downsizing homes."
Ouput Email (From ChaptGPT)
Subject: Free and Clear? Exciting Opportunities Await!
Dear [Owner's Name],
I hope this email finds you well. My name is [Your Name], and I work as a mortgage lender. I came across your recent status as a free and clear owner and wanted to reach out to you regarding some exciting opportunities.
I have worked with several local homeowners like yourself and have helped them expedite the process of cashing out and/or downsizing their homes. Whether you are looking to do the same or simply want to explore your options, I believe I can be of great assistance.
As a mortgage lender, I have access to a wide range of financing options and can help you find the best solution for your unique situation. Whether you are interested in seller financing or looking to cash out, I have the experience and resources to make it happen.
I would love the opportunity to discuss your options with you further. If you are interested, I am available to schedule a call at your convenience.
Thank you for your time, and I look forward to hearing back from you soon.
Best regards,
[Your Name]
Prompt #2 - PMI Elimination Prospects
Input Prompt
"Write an email on behalf of a mortgage lender reaching out to PMI Elimination prospects. These are owners homeowners whose homes have gone up in value who are in a position to refinance their loan and eliminate mortgage insurance. Let the prospects know that you have worked with several local homeowners and have helped them refinance to shed the high costs that come along with having private mortgage insurance."
Output Email (From ChatGPT)
Subject: Eliminate PMI Costs Today
Dear [Homeowner's Name],
I hope this email finds you well. My name is [Your Name], and I am a mortgage lender. I was conducting research on recent PMI elimination prospects, and I noticed that you may be in a great position to refinance your loan and eliminate your mortgage insurance costs.
I have worked with several local homeowners in similar situations, and I have helped them refinance their loans to eliminate the costs associated with having private mortgage insurance. This has allowed these homeowners to save money every month, while also freeing up more cash flow.
With your home value having gone up, now may be the perfect time for you to refinance and eliminate your PMI costs. I would be honored to help you explore your options and find the best solution for your unique situation.
If you're interested in learning more about this opportunity, I would be happy to schedule a call with you to discuss your options in more detail.
Thank you for your time, and I look forward to hearing back from you soon.
Best regards,
[Your Name]